Many of our clients at EverSpark Interactive are law firms. These firms come from many backgrounds, cities, and practice areas but they all share a common goal: to rank well on Google and get as many new clients as possible. The problem is that many law firm websites are not written in a way that supports this. As one of our main content writers, the first step when I work with any law firm is research. I look at competitors’ websites and get a feel for what similar firms are saying. As a result I've read hundreds of law firm websites in all practice areas. And