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Home » SEO Services

Moe Shahzad

CEO/Owner

"Our team sets up high level strategies based on research and data, and then makes sure every tiny detail is looked at. No detail is too small in our SEO strategies. Attention to detail is what makes us tick at EverSpark. And it’s why we’re so effective."

Moe-CEO
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WHAT WE DO

Atlanta’s trusted
SEO company.

When you finally get your SEO sorted out, it opens up a new world of opportunity for your company. Google is only interested in one thing, to rank the very best content from the very best websites, we help you wrap your arms around this concept and work with you to produce exactly what Google is looking for in your industry.
Technical SEO is the groundwork of our campaigns. For years, businesses have trusted our team of advanced SEO experts to optimize their website ensuring they are among the top results on Google searches, ultimately increasing valuable website traffic, leads, and conversions.
EverSpark Interactive knows all the best practices to help you rank higher, improve traffic, find more leads, and convert more customers with unmatched SEO results locally and nationwide.
Services

EverSpark’s SEO Services & Strategies

Website
Audit

It’s critical for an SEO company to identify and fix major code errors of a website first and foremost before any ongoing optimizations or marketing should start.

Content
Strategy

Content is the core of a successful marketing campaign. Our content experts will help ideate, create, and distribute quality content for your business.

Local
SEO

Affordable SEO plans, with no contract, designed to help you grow within your local market. We’ll improve all aspects from ads, to Google Maps, to organic listings.

Competitor
Analysis

Discover why your online competitors are ranking above you for specific keyword searches. Our process will show how you can surpass them on Google.

Reputation
Management

Not satisfied with how your name or brand is appearing on search engines like Google? Contact us so that we can improve your online reputation.

SEO
Training

Prefer to handle your own website marketing, but still need a little SEO direction? Get the latest tips with training sessions from our SEO agency.

Industry Solutions

The experts at EverSpark Interactive have focused on SEO campaigns and techniques since 2001. In that time, we have seen virtually every type of challenge in every type of industry. However, the industries that we specialize in, where we tend to get the best results, are Legal, Healthcare, Finance, Retail, and Technology.
Working with law firms was where we got our start. In fact, our Atlanta SEO agency originated by working with lawyers – it was the only service that we offered for the first three years. With your first phone call with us, you’ll truly realize that we understand your industry, your bylaws, and how to drive valuable leads to your website.
We’ve worked with 400+ lawyers across the country and counting.
It can be challenging to compete in the healthcare or medical space – we understand that. Don’t let that deter you because there are smart ways our SEO company can help you win. We’ll reverse engineer your competition’s website, as a start, and find that competitive edge online for your business all within a reasonable budget.
We’ve worked some amazing healthcare companies.
We’ve worked with a variety of businesses within the financial sector – just see our featured clients below. Online financial marketing is a lot like legal marketing where it’s extremely competitive and there are many businesses alike – so you need an Atlanta SEO agency with the right experience.
We’ve worked with manufacturers and retailers big and small – from Disney to local apparel companies, from e-commerce style websites to brand/lead generation websites. It’s important to work with an agency who has handled tough campaigns to utilize what works, and more importantly, avoid wasting marketing dollars on what doesn’t work.
Ask us about what we did for Disney Baby.
Working with a number of software companies, app development companies, and general technology companies, has been some of our best performing work. We think of ourselves as a tech company as well, so we understand the backend work, the technical language, and what a search engine optimization company needs to implement to make your website and brand stand out among others in your space.
Let’s talk tech marketing – give us a shout!

Check Your FREE SEO Score Now!

Curious if your website is truly optimized? Discover how search engines, like Google, rate your website from a scale from 0 to 100. The higher the better – so take advantage of this free audit score now and we’ll send you a report within 24 hours.

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Why We’re the SEO Experts
in a Digital World

Creative Thinkers
We analyze & evaluate websites inside and out to form a custom SEO strategy for every client.
Market Analytics
We understand that every market is different and what it takes to compete in your specific industry.
30 Years Experience
EverSpark’s owners have over 30 years of combined SEO experience working with our valuable clients.
Client Focused
Clients are our #1 priority. We have a dedicated team focused on each one of our SEO projects.
HOW WE DO IT

Why an advanced website optimization company matters.

Basic SEO Doesn’t Work Anymore

Many companies claim they provide SEO services, but really only touch the surface. To get the results you want, there is a deeper level of knowledge, experience, and creativeness that has to occur to make a real impact in search engine performance. SEO is the centerpiece of digital marketing, and if you get it right, it makes everything else work.

SEO Leads Have a 15% Close Rate

The leads you get from search engines have a higher closing rate than other marketing channels if done right. The advanced SEO experts at EverSpark Interactive offer website optimization services that are ahead of the curve on the latest techniques. We will evaluate your current SEO performance, work with you to make sense of the data, build the right SEO plan, and handle the entire implementation process.

SCHEDULE A CALL

EverSpark
Audits

You want to do what’s best for your business.  So do we.
Get the ultimate SEO upgrade to your website’s code, content,
and speed.  All done within a 90 day sprint.

SEO Site Audit
Identify Technical Issues
Content Analysis
Tracking and
Data Analytics assessment
Domain
Authority Assessment
Guided
Consultation for results

Commonly Asked SEO Questions

As of 2019, research shows 51% of all website traffic comes from Organic Search (Google, Bing, etc) making it the largest channel that drives web traffic. Improved search visibility equals more organic traffic, which equals more leads/sales. While SEO can be a long-term process, it can also be the pinnacle of success for your website when it’s done right. SEO helps search engines figure out what each page is about, and how it may be useful for users. Since organic search is most often the primary source of website traffic, utilizing it as such will increase your online presence.

This is a great question as it’s one of the first questions we would ask as well. As an Atlanta SEO expert, we wrote an article to go more in-depth on this topic and question. You can read the article here: How Long Does It Take for SEO to Work?

SEO stands for search engine optimization, and refers to using organic search engine results to boost the amount of quality traffic to your website.  There are three key parts to SEO: quality of traffic, quantity of traffic, and organic results.

  • Quality of traffic- It does not matter how many visitors your site is attracting if they are being misled about what your company does. You want to ensure that the traffic your website is getting is made up of users likely to engage with what you have to offer.
  • Quantity of traffic- As long as the quality of your traffic is high, you want the most traffic possible coming from search engine results pages.
  • Organic results- Organic traffic refers to traffic that naturally finds your site using a search engine, not via paid advertisements.

So how does SEO work? Crawlers from the search engine you are using roam the internet to assemble information regarding the content available. They store this information in an index, and when you enter a search the index uses an algorithm to determine what websites match your query the best.

By knowing what information the crawlers use to store your website in their index, you have the ability to optimize your website to appear in more relevant searches, allowing you to increase the quantity and quality of traffic coming to your site.

Keywords are the words that searchers use to find your website through search engines. They reflect the content and intent of your brand and website. You want your keywords to be relevant to your content and relevant to what people are searching for, so that your website comes up on SERPs (search engine results pages). Because of this, it is important to do keyword research to be aware of the language searchers are using to find websites like yours.

Long-tail keywords are are more specific, and are phrases that are searched to lead to your content. Single keywords are often associated with high search volumes, making it harder for your website to rank. To avoid this competition, long-tail keywords can be useful.

It is important to not simply stuff a page full of keywords in an attempt to rank well on SERPs, as Google will recognize this strategy and penalize your page. Instead, naturally work your keywords into good content and into your URL, H1 tags, meta descriptions, and alt attributes.

Depending how a website is laid out, there can be some major issues holding back the performance of it. The very first website optimization service we recommend is a full technical audit. Within the audit, you should look at the website’s robots.txt file. This can make or break your performance, for example, if one of your most important pages is being disallowed in your robots.txt file then you’re telling search engines to not crawl that page, which will prevent that page from indexing in any search engine results. After the robots.txt is optimized, conducting a technical audit to discover any issues in your code that may prevent your site from performing is vital. After cleaning up the back-end and optimizing for search engines crawlers, analyzing the meta-data (more importantly the title tags) is essential. After these important things are fully optimized, you should then focus on other aspects of SEO such as: Schematic Mark-up and structured data, quality content with the right keywords, backlink profile, dead content, and much more.

Seeing keyword movement and rankings is definitely an aspect of SEO that should be tracked and analyzed to see how users are getting to your site. While discovering what keywords are driving traffic and impressions through search engines, Google Search Console along with other great tools can be helpful. Google Search Console is great for seeing what keywords are causing your site to show on Google, but also it also provides a click through rate and position for individual keywords as well. 

While uncovering what keywords are working and not working, you can also discover keywords that you may have not thought of in your initial keyword research. For example: Since Google Search console shows search queries that are driving traffic or impressions, you should always check to see if the content and technical aspects are optimized around those if they are not. You might have a high search volume keyword that is lingering on page 2 without it even on your page content. This gives you a chance to re-optimize content on a monthly basis while discovering new queries that users are searching.

Yes, if you aren’t looking for a full ongoing campaign and you have the ability to implement our recommendations yourself, we do provide hourly SEO consulting plans. Give us a call to discuss a good plan for you.

We’re a full-service agency so we tend to manage the majority of our clients website content (blogging, video, graphics etc.) as well as their full suite of tracking and reporting dashboards. No matter which areas we handle, we typically follow the following steps in the SEO process:

  1. Audit Code & Content

Every client has unique needs and unique opportunities. We look closely and then tailor your SEO strategy based on your strengths, your assets, and actionable KPIs that will lead to success.

  1.  Keyword Research

This process allows us to keep improving and optimizing to meet our goals faster, better, and smarter and then set new ones that lead to sustained growth for your brand.

  1.  Optimize the Website

Good content, code, and links are the bedrock of successful search engine optimization. We create those by following intelligent technical practices and strict writing discipline. Your outstanding content will be found easier by your target audience.

  1. Measure the Results

Data tools allow us to monitor and report on how our process has succeeded so that we understand how consistently we have met your current goals and allows us to set more ambitious ones for your brand.

  1.  ReOptimize where needed

This process constantly improves and optimizes SEO to meet our clients goals faster, better, and smarter while allowing us to keep setting the benchmark higher and higher. Although we’re an Atlanta SEO company, our clients are located across the country, so feel free to reach out to us if you have any questions, no matter where you’re located.

Meta-data is an essential part of a website’s SEO, which appears on search engine results associated with your page. Meta-data includes a title tag, which is an important ranking factor, and a description of the page that appears under the your page’s link. We like to think of the meta-description as your sales pitch to the user who is typing in certain keywords, so optimize your meta-descriptions accordingly. The title tag is what Google will deem a ranking factor so this is very important to optimize each page with the proper keywords in order for your “sales pitch” to even show up.

Our campaign strategies are typically divided into 4 buckets:

Code, Content, Links, and Syndication.

Code refers to how your website is built; how “clean” your code is and how easy it is for Google to view your site. We try to make this as easy as possible for these “spiders” to crawl your site.

The second, and largest, bucket is your content. Not only is this the written content on your site, this is the complete user experience encompassing your customers’ buying journey. We want to make this experience
enjoyable and informative so they are more likely to convert.

The third element is links. This is the fuel for your campaign, it is what makes the whole rocket lift off. None of the previous buckets matter unless you get links to your site. It’s the most effective way to pass the meaningful information on your site around to your potential customers.

The last factor is syndication. Great content alone isn’t enough, an effective campaign has to spend a lot of time getting the content in front of the right people, influencers, industry leaders. To accomplish this we deploy a combination of professional outreach, Social Media and Paid Search techniques and processes that are custom built for our clients campaigns.

The answer to that question is what sets us apart and is different for every campaign we create. The eternal question that we continue to analyze, ponder and work to perfect is, “what do we have to do as a local SEO company, every day to make sure our clients are in a strong position to take advantage of the Search Engines?” The results we get for our clients is because we are the most technically advanced SEO experts that won’t stop until we hit our clients’ goals. We believe that’s why clients hire us as a local SEO company, but you can read what our clients have to say below. 

SERP is an acronym for search engine results page. Typically used in conversations regarding search engine optimization, SERP is the webpage displaying results for a specific search entered into a search engine such as Google.

SERPs are important because they display the ranking of your website, or how close to the top of the results page it is. It is proven that the closer to the top of a SERP your site is listed, the more likely a user will click on it and increase web traffic for your business.

Because of the popularity of search engines like Google, some keywords will return a large number of results, increasing the competition for your website to be featured on the first few SERP pages. By using SEO to increase your organic results, paired with PPC to increase paid traffic, you can heighten the potential for your website to be featured on the first few SERPs.

Hiring Everspark to do the comprehensive
audit of my clients website was money
very well spent. They are thorough,
knowledgeable and approachable.
– Ross Brandt, Owner Coil Media

Featured SEO Clients

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quote-image
Our team sets up high level strategies based on research and data, and then makes sure every tiny detail is looked at. No detail is too small in our SEO strategies. Attention to detail is what makes us tick at EverSpark. And it’s why we’re so effective
Moe Shahzad
CEO/Owner

EverSpark Interactive

moe headshot

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