You're driving along the highway when you spot a string of billboards advertising various law firms. How many seconds would you spend looking at each one? If you're anything like the average driver, you'll probably only lay eyes on
An important part of improving the client experience for law firms is optimizing your law firm’s conversion rate. Law firm owners should be familiar with the term if they are investing in their firm’s marketing – but if
As more and more people turn to the internet to search for services, it has become increasingly important for businesses to have an online presence. Law firms are no exception, and one of the best ways to reach
Why you need it and how to choose the best option Technology is amazing, isn’t it? I know it’s a corny thing to say, but it’s true! I grew up watching my mother, a seasoned paralegal, sort through boxes and
Take 5 minutes to complete our legal intake questionnaire Hi, readers! Since the beginning of the pandemic, the legal industry has changed drastically. New technology is regularly rolled out, firms are working remotely, and staffing needs vary day to day.
Hint: They're just as important as lawyers Your intake specialist is your firm’s gatekeeper. They’re responsible for helping the firm run smoothly by bringing in good cases and directing unqualified cases elsewhere. Do you have a dedicated intake department? If
Perspective by Mara Siegel, Legal Intake Training Manager I used to be the intake director for a law firm in Ohio. Each year the attorneys allocated a huge chunk of our budget to external brand-building, which meant we shelled out
Perspective by Mara Siegel, Legal Intake Training Manager at EverSpark Table of Contents Proper Training and Onboarding Communication Upward Mobility and Professional Development Wrapping Up Over the years I’ve worked with some amazing people in the legal field. The hardworking
You’re the managing attorney of an established firm in your area. Your firm boasts all positive reviews, but one day you log on and see the unimaginable – a terrible, negative one-star review. It might read something like this: That’s
Certain marketing mistakes don’t only cost you money but could cost you your business. Yes, it’s that serious. You want your firm to get the right type of cases, and we want that for you, too. But first, you
