Our clients hold top positions in search engines
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Why criminal defense firms need SEO
One word: competition. People who were arrested need a lawyer yesterday, and when they search online and see your competition front and center, guess who they’ll choose?
Search engine optimization (SEO) gets your firm to that coveted top position. Once there, you’ll see new, qualified cases rolling in. SEO sets your firm apart from the crowd jostling for the #1 position. Even better, continued SEO efforts help you stay there.
SEO services for criminal defense firms
EverSpark takes a threefold approach to criminal defense SEO: legal content writing, link acquisition, and technical/on-site SEO.
Legal content services
Google rewards sites with well-structured, informative content by ranking them high in search results. That’s because Google knows human beings want to read brief pieces that answer their questions and provide solutions to these problems.
Our legal content team of writers, editors, and strategists form unique strategies for each of our clients, conducting detailed research and discovering topics that users actually want to read.
Technical & on-site SEO
Search engines can only rank your site if their bots can navigate. Broken links, confusing site structure, and compromised security all tell Google that your site is low-quality and unworthy of ranking.
Our development team identifies and fixes crawl errors, site speed issues, broken links, and improperly-redirected pages to ensure that Google finds and crawls your site. Then we set up a hierarchical site structure to make it easier for search engines to navigate your site and for users to find the answers they’re looking for.
A link from a high-quality site is essentially a vote of confidence. The more relevant links from high-quality sites, the higher your domain rating (DR) score, and the more authority your page will accrue.
Our approach to legal link acquisition begins with an in-depth analysis of your competitors’ backlinks. We parse through their links to discover opportunities for link acquisition, then we utilize our own outreach strategy – including scouring online directories and local business sites – to obtain even more high-quality links.
From account managers to content producers, anytime you want to speak with a member of the team, we’re here for you.
We believe a strong client relationship is just that – a relationship. We won’t beat around the bush or sugarcoat any metrics. The data doesn’t lie, and neither do we.
Work with our criminal defense SEO experts
Done correctly, search engine optimization acts like a net, filtering out irrelevant searches and results and putting you exactly where you want to be – in front of your newest client.
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