When you first embark on your journey into search engine optimization, you will hear much talk about keywords. You will also hear them being described as ‘head’ keywords and ‘long tail’ keywords. But what exactly does this mean
In SEO terms content is king. And although the internet rages with debates about whether or not creating content for your website does actually help to improve your site’s rankings, not having any at all would be like
If you are running an ecommerce site having unique and informative descriptions alongside your products can really make a difference to your sales. As well as this, making your descriptions original will help you to avoid being
There are various means of link building for your website, some good, some not so good. And while many of you will concentrate solely on using written content to create links, images within a site should not
If you have just launched your website or rebuilt an existing one then you will need to ensure it is appealing to the search engines or it is never likely to be found. Too many webmasters treat SEO
In Everspark Interactive's first of many After Effects tutorials, I explain the basics of track mattes, how to create one, and apply it to footage.