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August 2011

Watch the Video Here! Hey everyone, it’s Jason Hennessey from Atlanta SEO agency EverSpark Interactive. Today, I’m going to talk a little bit about link building. Link building is what we call an off-page factor, which means it is something that helps your search engine ranking but doesn’t actually live on your site. If you think about it, the reason the search engines- especially Google - would value incoming links from other sites makes sense. If other sites link to yours, it indicates that they view you as an informational source, or an authority. Being considered an authority on the web is even more important