Off-page SEO is any SEO practice that occurs away from your site. That’s different from on-site SEO, which is anything that you do directly to your website. Backlinks make up most of off-site SEO, and these can either be done by you or by a third party. And while a majority of off-site SEO is done by earning backlinks, there are several other ways and methods to earn attention from off of your page that you can do yourself. Content marketing, brand building, public relations, guest posting, and even being a guest on a podcast can all do amazing things for your website. But before we
Your law firm’s website is your digital office. It’s the place people go to evaluate your firm once they are directed through a mixture of ads, search engine queries, and content articles. 75% of people admit to using website design as a way to measure a website's credibility. That means that your law firm’s website design needs to be up to date and fully functional, both on mobile devices and computers. It needs to load fast, look amazing, pump out relevant content, and have the best SEO tactics implemented off screen so that your website is communicating with Google’s search algorithms. This is no easy feat