3 Traditional PR Tactics Translated for a Digital PR Strategy

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Traditional Public Relations used to just be Public Relations — the business of relating brands to the public via television, print and radio. Publicists and their agencies are responsible for reputation management, crisis communications, media outreach and general brand awareness. While public relations is not directly responsible for sales, it is a supporting character to […]View post →

Reddit “Prank” Raises Critical Censorship Questions for Social Media

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Reddit co-founder and CEO Steve Huffman was recently caught using his administrative powers to change the text of certain users’ posts in various subreddits. His actions have drawn ire, with some calling for his resignation. At the same time, they invite us to ponder the role of administrators in facilitating open online discussion while simultaneously […]View post →