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Wait, Meta Descriptions DO Affect Search Results?

In the tangled jungle of factors that affect your website’s search ranking, it’s nice when you come cross something you don’t have to optimize. The longstanding opinion in the SEO community, confirmed by Google itself, was that your meta description is of those rare non-factors. Neil Patel cha…

Will the EU Break Up Google?

Europe really, really doesn’t like Google. At least, that’s the message that has been sent by increasingly strict European Union rules on how search engines can operate, such a…

Google Penalizes Another Polish Lin…

Search Engine Land reports that Google has taken action against (another) Polish “link network,” also known as a link farm. This sent some ripples through the searchosphere ove…

Is Bing Setting a New Web Design Tr…

When Google first debuted, there were lots of things that set it apart from other search engines: it was a pioneer in evaluating the links pointing to a website rather than just th…

How to Succeed in the Age of Organi…

In a recent piece from Search Engine Land, columnist Trond Lyngbø explained how organic search has changed business from a “selling cycle” of trying to reach consumers to a …

Ill-Gotten Backlinks Will Send the …

Being a Jerk Can Create Buzz, but It’s Horrible for Your Brand Bryson Meunier penned an op-ed over at Search Engine Land about the power of being a jerk online. Bryson suggests t…

Map Wars: Why Google’s Smarter Ap…

Recently, one of our writers cycled into Saltillo, Mexico, a town known for its museums, cowboys, gorditas and pan de pulque, a sweet bread made with fermented agave cactus. He wan…

So, You Want to Rank on Bing (Not J…

Microsoft and Yahoo both use search results provided by Bing. Together, nearly 1 in 3 U.S. searches is handled by Bing—and a new contract with Firefox  could put that number eve…

5 Internet Marketing Tips for Black…

Black Friday is the biggest shopping day of the year and conjures images of decorated store windows, packed shopping malls, and families raiding department stores for one-day speci…

Yahoo Stole Google’s Firefox Cont…

How often do you type a search into that little bar on the top of your browser? For most of us, the answer is “often”—and probably at least once within the past 15 minutes. I…

Google’s New Hotel Listings Have …

Google’s has finally retired its “carousel” of hotel listings in search results, and the feature that replaces it has implications for businesses of all kinds, not just the h…
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